1st Bachelor in Computer Graphics Design


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ECTS Credits4,5
Number of Hours (h/year)60
Teaching staffSPIRLET, Xavier
Course UnitCompulsory
TermQuad. 1 and 2

An interest for communication, media and imaging in the context of communication.

Aims and Objectives

Educate and sensitize the students to the theoretical and technical components of the analysis of visual arts and expressions


Physiological approach (psychology of perception…)

Theoretical approach (theory of communication, sociology, fine arts history, media theory, marketing, principles of aesthetics)

Case studies (printed and electronic communication)


Jean-Pierre ANCIAUX, La mise en page, Paris, Les Editions d’organisation, 1992

Pascal BRUNET, Vos premiers pas en typographie, Paris, Osman Eyrolles Multimedia, 2000

Philippe CABIN (éd.), La communication, Auxerre, Sciences Humaines Editions, 1998

Laurent GERVEREAU, Voir, comprendre, analyser les images, Paris, La découverte, 2000

Martine JOLY, Introduction à l’analyse de l’image, Paris, Nathan, 1993

Paul WATZLAWICK, Janet HELMICK BEAVIN, Don D. JACKSON, Une logique de la Communication, Paris, Seuil (Points), 3° édition, 2000

Teaching and Learning MethodsLectures

Audiovisual material screenings

Assessment MethodsWritten examinations
Projects or practical work
Continuous assessment
NotesIn part

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