1st Bachelor in Computer Graphics Design
Communication
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| ECTS Credits | 5 |
|---|---|
| Number of Hours (h/year) | 60 |
| Teaching staff | SPIRLET, Xavier |
| Course Unit | Compulsory |
| Term | Quad. 1 and 2 |
| Code | TECH-GRAI0002/1 |
| Prerequisite | An interest for communication, media and imaging in the context of communication. |
|---|---|
| Aims and Objectives | Educate and sensitize the students to the theoretical and technical components of the analysis of visual arts and expressions |
| Description | Physiological approach (psychology of perception…) Theoretical approach (theory of communication, sociology, fine arts history, media theory, marketing, principles of aesthetics) Case studies (printed and electronic communication) |
| Bibliography | Jean-Pierre ANCIAUX, La mise en page, Paris, Les Editions d’organisation, 1992 Pascal BRUNET, Vos premiers pas en typographie, Paris, Osman Eyrolles Multimedia, 2000 Philippe CABIN (éd.), La communication, Auxerre, Sciences Humaines Editions, 1998 Laurent GERVEREAU, Voir, comprendre, analyser les images, Paris, La découverte, 2000 Martine JOLY, Introduction à l’analyse de l’image, Paris, Nathan, 1993 Paul WATZLAWICK, Janet HELMICK BEAVIN, Don D. JACKSON, Une logique de la Communication, Paris, Seuil (Points), 3° édition, 2000 |
| Teaching and Learning Methods | Lectures Audiovisual material screenings |
| Assessment Methods | Written examinations Projects or practical work Continuous assessment |
| Notes | In part |
| Language | French |
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